Your Systems or Processes

Most trainers don't really have defined systems or processes. If there is one thing that Nick and I accomplish in this industry - it will be to change that.

So, let's digress...Every mechanism in your business can be broken down into a series of processes. Once you've figured out what these processes are you can measure them. Once you have quantifiable ways of measuring them - you can improve them.

Everything you do involves a process. Running a direct mail campaign, having a sales consultation or performing a training session. Everything. Identify the process in each of these activities and measure them. Once you find out how your current processes perform - then you look for was to improve them.

Look at what other fitness professionals do.

Look outside the industry all together.

Seek out ways to do things better, faster, easier, more productively, more profitably - more effectively.

Don't settle for the status quo.

Once you discover processes that you've developed that yield better results than those that anyone else uses - you can leverage that. If you can quantify dramatic results from a particular process, you can package it and sell it, license it or franchise it and make it available to others.

Maybe I'm getting ahead of myself - but understand that by improving a process you can improve results, perhaps only 1 or 2% - maybe 100 or 200%. So here it is again:

1. Identify what you do.

2. Document the process for each activity.

3. Measure the results of the process.

4. Discover ways to change the process to yield better results.

Simple and effective.

If you want to use the same tools we use for this process, go to:

http://www.fitnessconsultinggroup.com/businessactionplan.html